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You
know what you want to say,
but sometimes it's hard to know how.
An
editor can help you say what you mean to say.
Editors work with you to get your message to your readers.
Editors help you to
Avoid
costly mistakes
Mistakes and inconsistency are embarrassing and can be costly. You may
have to reprint to correct the error. You may miss your intended audience
entirely, due to confusing texts and incorrect details: you could miss
out on a sale. Maybe your client gets the wrong idea. An editor can help
you pick up problems before they cost you time, reputation and money.
Protect
and enhance your image
Misspellings and clumsy grammar can be mortifying in any form of communication.
An editor can focus on the details and make sure your written communication
is concise, clear, targeted for the audience, fluent and correct.
Organise
the logistics
If you are not in the publishing business, working with publishing professionals
(like graphic designers and printers) can be complex, even difficult.
Editors can advise you about the production process, brief designers and
printers and liaise with them to ensure the finished product is precisely
what you want and is delivered on time and on budget.
Some editors can even
train your staff to communicate more clearly, working with staff to improve
expression or grammar or writing style.
Add
value
If you are producing any printed material or electronic document, such
as fiction, non-fiction, magazines, journals (trade, commercial, academic),
books, training material, leaflets or brochures, newsletters, general
and annual reports, press releases, tender documents, proposals, conference
proceedings, multimedia and web pages, displays or exhibitions an editor
can add value.
The
society's Editorial
Services Directory describes the range of editorial services available
and offers advice about hiring an editor.
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